GRIDOFFGRID
A multidisciplinary design studio that blurs the lines between fashion, storytelling, and digital experimentation.
Overview
GRIDOFFGRID is a multidisciplinary design studio that blurs the lines between fashion, storytelling, and digital experimentation. Gridoffgrid needed a brand identity as fluid and layered as its vision.
- Client
- GRIDOFFGRID
- Category
- Design studio
- Year
- 2023
- Services
- Build · Research · Launch
- Build time
- 4 weeks
Challenge
Gridoffgrid needed a brand identity as fluid and layered as its vision, one that could hold together fashion, storytelling, and digital experimentation without flattening any of them into a single lane.
Approach
We crafted a system rooted in modularity, motion, and meaning, inspired by the studio's process-led approach where art, media, and technology converge into immersive collections. The result is a dynamic visual language that feels exploratory, intentional, and unapologetically off-grid.
Applications
Outcome
3
Core disciplines unified under one system (fashion, storytelling, digital)4 weeks
From concept to a complete modular identity system“We didn't want a logo. We wanted a system that moves the way we do.”
Directional figures based on the scope of the engagement; not an audited report.
FLIXX
Do you create custom strategies or use frameworks?
Every solution is tailored. We use proven frameworks but adapt them to your industry, audience, and growth goals. No copy-paste templates.
How does the monthly retainer/subscription model work?
We offer flexible retainers for ongoing strategy, design, and communications support. You get a dedicated partner who evolves with your business rather than one-off deliverables.
Can you help rebrand or reposition an existing business?
Absolutely, rebrands and pivots are our specialty. We refine your identity, messaging, and market approach to help you stay competitive and relevant.
How long does it take to build a brand strategy or GTM plan?
Timelines depend on the project scope, from fast-track sprints (2 to 3 weeks) to full-scale GTM programs (2 to 3 months). We define clear milestones during the kickoff to ensure alignment.
What all countries do you operate in?
We operate globally, working with clients across India, Europe, North America, the Middle East, and Southeast Asia. Our strategies are tailored to both local markets and international audiences.
How do I get started?
Simple: reach out for an intro call. We will discuss your goals, challenges, and vision, then share a roadmap and next steps to begin collaboration.
Tell us what you're building.
Share the idea, the stage you're at and what's in the way. On the first call we'll tell you, for free, where the brand is leaking value and what it would take to fix it.
