LumeHaus

LumeHaus

LumeHaus

A brand built from scratch for a premium handcrafted lighting label designed in Europe and crafted in India, with VERSEATILE serving as the backbone of the founding office.

A brand built from scratch for a premium handcrafted lighting label designed in Europe and crafted in India, with VERSEATILE serving as the backbone of the founding office.

Client

LumeHaus

Year

2023

Build time

8 weeks

LumeHaus didn't exist as a brand before this engagement. VERSEATILE built it from the ground up, name, identity, go-to-market strategy, and creative direction, serving as the backbone for the founding office as it launched a premium handcrafted lighting brand designed in Europe and crafted in India.

Client

LumeHaus

Year

2023

Build time

8 weeks

LumeHaus didn't exist as a brand before this engagement. VERSEATILE built it from the ground up, name, identity, go-to-market strategy, and creative direction, serving as the backbone for the founding office as it launched a premium handcrafted lighting brand designed in Europe and crafted in India.

Client

LumeHaus

Year

2023

Build time

8 weeks

LumeHaus didn't exist as a brand before this engagement. VERSEATILE built it from the ground up, name, identity, go-to-market strategy, and creative direction, serving as the backbone for the founding office as it launched a premium handcrafted lighting brand designed in Europe and crafted in India.

THE CHALLENGE

The Challenge.

The Challenge.

The Challenge.

Premium handcrafted lighting had few sharp reference points in the Indian market. LumeHaus needed an identity strong enough to sit alongside the country's most established interiors and design names, and a go-to-market approach built for two audiences at once: the design trade (architects, interior designers, hospitality) and direct consumers furnishing their own homes.

The Solution

2
2
2

years exhibiting at India Design ID (2025, 2026)

1
1
1

featured listing on the AD Pro Directory by Architectural Digest India

A brand system built for wide recognition from day one: name, identity, and creative direction designed to read as premium and distinctly Indian-crafted. VERSEATILE carried this through social, creative execution, and GTM strategy aimed at trade and consumer audiences alike. LumeHaus is now featured on the AD Pro Directory by Architectural Digest India, a hand-picked roster of design professionals and decor brands, and has exhibited its collections at India Design ID in both 2025 and 2026.

Verified against AD Pro Directory and India Design ID's own public listings.

Client Quote

5.0/5

Designed in Europe. Crafted in India.

Designed in Europe. Crafted in India.

Designed in Europe. Crafted in India.

LumeHaus

Founding Team

More Projects.

Other builds from the last two years. All live, all handed over to the teams running them.

POINK
UTXOS

More Projects.

Other builds from the last two years. All live, all handed over to the teams running them.

POINK
UTXOS

More Projects.

Other builds from the last two years. All live, all handed over to the teams running them.

POINK
UTXOS

FAQ

Pre-call FAQ.

Every solution is tailored. We use proven frameworks but adapt them to your industry, audience, and growth goals. No copy-paste templates.

Want to skip the FAQ?

Talk to an engineer directly.

Pre-call FAQ.

Every solution is tailored. We use proven frameworks but adapt them to your industry, audience, and growth goals. No copy-paste templates.

Want to skip the FAQ?

Talk to an engineer directly.

FAQ

Pre-call FAQ.

Every solution is tailored. We use proven frameworks but adapt them to your industry, audience, and growth goals. No copy-paste templates.

Want to skip the FAQ?

Talk to an engineer directly.

Got something manual?

Show us your most annoying workflow.

Tell us the one task your team dreads every week. On the first call we will tell you, for free, whether it is worth automating and roughly what it would take.

White peony flower in black and white

Got something manual?

Show us your most annoying workflow.

Tell us the one task your team dreads every week. On the first call we will tell you, for free, whether it is worth automating and roughly what it would take.

White peony flower in black and white

Got something manual?

Show us your most annoying workflow.

Tell us the one task your team dreads every week. On the first call we will tell you, for free, whether it is worth automating and roughly what it would take.

White peony flower in black and white

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